Theme Park Operator Merlin Finds Everything Isn’t Awesome at Legoland

Sandy Huffaker  / Legoland

The Lego City Deep Sea Adventure submarine ride at Legoland California. parent company Merlin Entertainments is going private. Sandy Huffaker / Legoland

Skift Take: Merlin’s determination to focus on the long-term potential of the company is probably one of the reasons it is keen to escape the glare of the public markets.

— Patrick Whyte

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United Airlines Confronts Ticketing Ploy That Nets Travelers Cheaper Fares

United Airlines

United Airlines is asking airport agents to watch for the “growing” trend of customers buying hidden-city tickets. United Airlines

Skift Take: Airlines hate so-called hidden-city ticketing. They believe it flouts their fare rules and threatens how they do business. But are they being too aggressive as they try to thwart it?

— Brian Sumers

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Thailand Tourism Body Needs More Than Marketing Prowess as It Turns 60

Colin7

Thai temple is shown here. As Tourism Authority of Thailand marks 60 years in operation in 2020, it faces its biggest challenge yet: How to balance nearly 40 million visitors and growing with a push toward sustainable tourism. Colin7

Skift Take: It’s one of the most astute destination marketers around, but the Tourism Authority of Thailand is facing a different test of skills as it turns 60 years old next year. Will it be as artful in developing “responsible tourism” for the kingdom?

— Raini Hamdi

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