American Air Orders 50 New Airbus Long-Range Jets to Replace Aging Boeing Fleet

American Airlines

American Airlines has ordered a new long-range version of the Airbus A321. The airline already flies older versions of the jet, like the one pictured here. American Airlines

Skift Take: American Airlines needs a replacement for its Boeing 757s flying longer routes, and while Boeing eventually may make something, nothing appears imminent as it prioritizes 737 Max damage control. So American went with Airbus. This will limit room for Boeing’s expected push into midrange aircraft.

— Brian Sumers

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Choice Hotels Rebrand Campaign Aims to Win Back Business Travelers

Choice Hotels

Choice Hotels’ latest “Our Customer is You” marketing campaign aims to win back business travelers and vacationers alike. Choice Hotels

Skift Take: Choice Hotels realized years ago that Comfort Inn’s look was outdated. The company has to hope that spending billions on renovations and new marketing materials will make the brand successful again.

— Danni Santana

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Travel Advisors Take New Route on Classic American Road Trips

Greg McAfee

Pictured is Big Sur, California at sunset. Travel advisors are pushing clients to take road trips as a great way to get to experience the United States. Greg McAfee

Skift Take: The classic American road trip is being revamped for more affluent and sophisticated travelers. Improved accommodations and amenities are a far cry from what many clients may recall from childhood.

— Maria Lenhart

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